Announcing New Qode-branded Keyboard Cases, Versatile Cover Designs for Work, Play, and Go, and Belkin's First Ultra-Protective Tablet Case for iPad Air and iPad mini

Playa Vista, Calif. – October 22, 2013Belkin, the market leader for tablet accessories, today unveiled its newest lineup of cases and keyboards designed for the new iPad Air. Featuring three new Qode keyboard cases, the Apex 360 Advanced Protection Case, and folios created for use on the go or on the couch, Belkin's collection for iPad Air offers something for everyone and every use.

"Research firm IDC speculates that more than 227 million tablets will ship worldwide in 2013, up more than 57 percent from 20121, and from our own research we know that consumers are using these tablets primarily as laptop replacements and to watch video content," said Chet Pipkin, CEO of Belkin. "We created our iPad Air accessories around these use cases, upping the ante in terms of protection, versatility and comfort to provide the best experience possible with their new device."

For iPad Air, Belkin updated and improved its award-winning keyboard case collection with three new keyboards offering a range of features and options under the new Qode brand name. The name Qode represents performance, productivity and ease of communication. Smart and intuitive, Qode combines sophisticated technology with beautiful design to create the best iPad keyboards on the market. The Qode Ultimate Keyboard Case offers top-of-the-line features and dual-sided aluminum protection in a sleek and slim body for those wanting to use their iPad as a laptop replacement. Ultra-thin and lightweight, the Qode Thin Type for iPad Air offers unsurpassed portability and ease of attachment for those who don't want a keyboard all the time, while the Qode Slim Style provides full protection in a slim, stylish folio design. All new keyboards feature Belkin's exclusive TruType™ keyboard for superior typing accuracy, optimal tactile response and a comfortable, laptop-like feel.

Belkin's iPad Air case collection also features 10 unique cases and folios designed to match any style, activity or use. The Apex 360 is one of the thinnest extreme protection cases on the market and is built to surpass the US Military's 6-foot drop test. Crafted from an innovative rubberized material, the Apex 360 offers enhanced shock absorption in a stylish package. The all-new Shield Swing Cover features Belkin's thinnest case with a removable QuickStand front cover that snaps on for use as a stand or protective front cover and quickly detaches for minimalist back protection. Designed specifically for use while lounging, the LapStand Cover is crafted with a unique ComfortForm material that helps to keep the iPad Air balanced comfortably on a lap for easy hands-free viewing. For those looking to cover the iPad Air in color and pattern, the FormFit offers a wide range of stylish options while keeping a slim, minimalist profile.

Belkin's full lineup of new iPad Air keyboards and iPad Air cases:

Qode Ultimate Keyboard Case for iPad Air (F5L151) - $129.99

  • Extremely thin and light aircraft-grade aluminum for premium feel and durable screen protection
  • Well-spaced TruType keys offer responsive, accurate typing
  • Three viewing angles with dual neodymium magnets for extra stability
  • Keyboard auto on/off; smart sensing technology automatically turns keyboard off when not in use
  • Keyboard folds into case for comfortable handheld tablet use
  • Rechargeable battery with 264 hours active battery life
  • Aluminum body in two color options: Black and Silver

Qode Thin Type Keyboard Case for iPad Air (F5L155) - $99.99

  • Protective screen cover and Bluetooth® keyboard in one
  • Well-spaced TruType keys offer responsive, accurate typing
  • Function and iOS specific keys
  • Secure-hold magnets snap seamlessly to iPad
  • Two angles for both landscape and portrait viewing
  • Rechargeable battery with 79 hours active battery life
  • Anodized aluminum body in Silver
  • Less than 4mm thin
  • Smart sensing technology automatically turns keyboard off when not in use

Qode Slim Style Keyboard Case for iPad Air (F5L152) - $79.99

  • Folio-style cover and Bluetooth keyboard in one
  • Well-spaced TruType keys offer responsive, accurate typing
  • Innovative stand for iPad Air multiple viewing angles
  • Handheld media mode – keyboard tucks away flat for touch screen use
  • Slim, lightweight, stylish design in 5 colors: Black, Red, Topaz, Sorbet and Purple

Apex 360 Advanced Protection Case for iPad mini (F7N023) - $69.99

  • Built to surpass U.S Military 6 ft. drop testing
  • Reinforced frame creates insulating air pockets for shock absorption
  • Contoured outer shell for secure hold
  • Removable magnetic QuickStand pivots for iPad Air multiple portrait and landscape viewing
  • AutoWake magnets
  • Clasp closure
  • F7N001 available in two colors: Blacktop and Olive
  • F7N023 available in two colors: Blacktop and Fuchsia
  • Also available for iPad mini

LapStand Cover for iPad Air (F7N061, F7N065) - $59.99

  • Patented LapStand™ design keeps iPad steady on lap
  • ComfortForm™ material forms to body
  • Multiple angles for viewing or typing
  • Protective corners and strap closure keep iPad secure
  • F7N061 available in Blacktop and Stone microfiber
  • F7N065 available in Charcoal, Red, Cream and Sorbet twill

Shield Swing Cover for iPad Air (F7N100) - $59.99

  • Ultra-thin, form-fitting design
  • Versatile magnetic QuickStand cover folds over for screen coverage, back for portrait or landscape viewing, or detaches altogether for sleek back protection
  • Multiple angles for viewing or typing
  • Soft-touch finish
  • Clasp closure
  • Available in Blacktop and Slate

FormFit Cover for iPad Air (F7N054, F7N062, F7N063, F7N066, F7N101) - $39.99-$49.99

  • Ultra-thin, form-fitting design
  • Multiple angles for viewing or typing
  • Clasp closure
  • F7N054 available in a two-toned palette in Blacktop and Purple
  • F7N062 available in a stylish scales pattern in Fuchsia
  • F7N063 available in Black, Slate and Lavender
  • F7N066 available in a fresh striped pattern in Pink
  • F7N101 available in Blacktop and Ink with a single stripe

Classic Strap Cover for iPad Air (F7N053) - $29.99

  • Classic design in a lightweight, durable fabric
  • Thin, tailored fit
  • Elastic strap closure
  • Available in Black and Rose

TriFold Cover for iPad Air (F7N056) - $39.99

  • Soft-touch finish
  • Cinema viewing angle and comfortable typing angle
  • Elastic strap closure
  • Available in Black, Purple and Bubblegum

MultiTasker Cover for iPad Air (F7N059) - $59.99

  • Natural grain leather
  • Stylus and business card storage
  • Multiple angles for viewing and typing
  • Magnetic tab closure
  • Available in Black, Ink and Rose

Stripe Tab Cover with Stand for iPad Air (F7N060) - $49.99

  • Multiple angles for viewing and typing
  • Integrated magnetic tab closure
  • X-frame design with protective corners keep iPad secure
  • Pinstripe pattern for contrasting color and texture
  • Available in Black, Burgundy and Ink

Dash Tab Cover with Stand for iPad Air (F7N064) - $49.99

  • Multiple angles for viewing and typing
  • Integrated magnetic tab closure
  • X-frame design with protective corners keep iPad secure
  • Dash pattern along spine for pop of color and texture
  • Available in Black, Gravel and

Quilted Cover with Stand for iPad Air (F7N073) - $39.99

  • Stylish quilted design
  • Adjustable viewing angles
  • AutoWake magnets
  • Available in Blacktop, Cream and Ruby

Availability
Belkin accessories for iPad Air will be available online at Belkin.com and at select retailers worldwide starting November. The Apex360 Advanced Protection Case for iPad Mini is available now at Belkin.com and select retailers and will be available for iPad Air in December.

iPad is a trademark of Apple Inc., registered in the U.S. and other countries.

IDC, Quarterly Worldwide Tablet Tracker,
http://www.idc.com/tracker/showproductinfo.jsp?prod_id=81

About Belkin International, Inc.
At Belkin, we make people-inspired products that harness the power of technology to connect the dots between people and the experiences they love. Our award-winning product lines include wireless home networking and entertainment devices; mobile accessories for laptops, smartphones, tablets; home energy management and home automation solutions; plus a broad range of cable and power products. Belkin also owns the Linksys brand, maintaining a powerful new platform to deliver the next-generation of home and wireless networking experiences. A privately held company founded in 1983, Belkin has more than 1,500 employees in 21 countries. Headquartered in Playa Vista, California, Belkin can also be found on the Web at Belkin.com, on Facebook at facebook.com/belkin, and on Twitter at Twitter.com/belkin.

Media Contacts:

Leah Polk
Sr. Public Relations Manager
(310) 751-2738
leah.polk@belkin.com

Media Resources

Belkin Qode ThinType Keyboard for iPad Air three quarter angle
Download

Belkin Qode ThinType Keyboard iPad for Air silver front
Download

Belkin Qode Ultimate Keyboard for iPad Air silver side
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Belkin Qode Ultimate Keyboard for iPad Air silver
Download

Belkin Qode SlimStyle Keyboard for iPad Air Sorbet Open
Download

Belkin Qode SlimStyle Keyboard for iPad Air Sorbet
Download

FormFit Cover for iPad Air F7N066 Pink stripes front
Download

FormFit Cover for iPad Air
Download

Belkin LapStand Cover for iPad Air
Download

LapStand Cover for iPad Air
Download

FormFit Cover iPad Air
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FormFit Cover iPad Air
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FormFit Cover iPad Air
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Apex360 for iPad mini
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Apex360 for iPad mini
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