PRESS RELEASE

Contact Information

Annabelle Apley
Public Relations Manager
work (310) 751-2885
Orquidea Ramos
Public Relations Coordinator
work (310) 751-2894

Stay Always Connected with New Belkin Cases for the Apple iPad

(Playa Vista, CA) - April 14, 2010 - Belkin adds ten cases to its lineup for the iPad-Cap Sleeve, Contour Sleeve, Grip Vue, Grip Ergo, Grip Swell, Grip Groove, Leather Sleeve, Leather Folio, Envelope, and Shield Clear. Like the previously announced Pleat, Vue, and Grip Sleeves, the new cases and sleeves add design, comfort, and protection for your new Apple iPad while you're on the go.

The new iPad unlocks the opportunity for these always-connected people, allowing them to read books, play games, watch movies, send emails, listen to music, browse the Internet, and much more. Belkin's new assortment of sleeves and cases protect and give you instant access to your iPad, making it comfortable to use in your hand, on your lap, or at a desk or table.

We've conducted consumer insight research that shows people want to be able to connect to the world- their friends, family, the Internet- at any given point in time, whether at the doctor's office, waiting in line at the grocery store, or even in a café. With these key insights, Belkin has developed new cases designed to keep the iPad easily accessible and protected.

AVAILABILITY

  • Vue Sleeve and Grip Vue available now at Apple stores in the US
  • Vue Sleeve, Grip Vue, Pleat Sleeve, and Cap Sleeve available now at Apple Online stores in the US
  • Other sleeves will be made available throughout spring 2010 in the US, Canada, Europe, Asia, and Australia.

Sleeves
These sleeves feature lightweight, durable material and soft inner lining to help cushion your iPad and protect the touch screen.

Cap Sleeve (F8N276) - $39.99
  • Close-fitting knit design provides easy access
  • Cushions and protects iPad touch screen from scratches
  • Rolls neatly to store when not in use
  • Colors: Perfect Plum/Violet Mist, Caviar/Gray
Contour Sleeve (F8N370) - $59.99
  • Contoured, reinforced, fused-rubber design protects iPad while on the go
  • Compact design fits easily into a larger bag
  • Colors: Perfect Plum/Violet Mist,Caviar/Gray

Grip Cases
Grip cases protect your iPad with a rugged layer of silicone or thermoplastic polyurethane (TPU). Different textured designs add style, color, and increased grip-ability. Grip cases allow your iPad to charge while in the case.

Grip Vue (F8N378) - $49.99
  • Translucent case provides durable protection and enhanced grip-ability
  • Made with impact-resistant TPU material
  • Colors: Vivid, Royal Purple, and Black
Grip Ergo (F8N384) - $49.99
  • Ergonomic design offers comfort while reading, gaming, or surfing the Internet
  • Contoured ridges provide maximum grip-ability of your iPad
  • Colors: Vivid, Royal Purple, and Black
Grip Swell (F8N382) - $49.99
  • Made with snug layer of rugged silicone for shock absorption
  • Features laser-etched printed pattern
  • Colors: Vivid, Royal Purple, and Black
Grip Groove (F8N383) - $49.99
  • Features gripable textured surface with in-molded pattern to protect iPad
  • Made with durable silicone for shock absorption
  • Colors: Vivid, Royal Purple, and Black

Leather Cases
These fashion-inspired leather cases protect your iPad from everyday scratches and scuffs.

Leather Sleeve (F8N375) - $59.99
  • Enables instant access to iPad
  • Made with luxury leather and durable materials
  • Features soft inner lining for protection against scratches
  • Secure closure keeps iPad in place
Leather Folio (F8N376) - $59.99
  • Made with durable luxury leather to protect iPad screen
  • Features soft inner lining for protection against scratches
  • Secure closure keeps iPad in place
Envelope (F8N377) - $49.99
  • Made with durable leather-look materials to protect iPad screen
  • Features soft inner lining for protection against scratches
  • Secure ribbon closure provides extra security in keeping iPad in place

Apple is a trademark of Apple Inc., registered in the U.S. and other countries. iPad is a trademark of Apple Inc.

Click to download Belkin logo (EPS)

About Belkin International, Inc.

Belkin offers an extensive range of innovations designed to give computer and consumer electronics users seamless integration in their homes, cars, and on the go. Belkin, a privately held company founded in California in 1983, is the recognized global leader in connectivity solutions. Since our inception in 1983, Belkin has experienced an amazing 25 consecutive years of dramatic growth and remains committed to making significant strides in the areas of research and design.

Our diverse and far-reaching product mix includes award-winning innovations for easy-to-use networking solutions, accessories for mobile devices, such as iPod®, iPhone™, laptops, and netbooks, as well as energy conservation products. You can view and purchase them at www.belkin.com, as well as through a network of major distributors, resellers, and superstores.

Belkin also provides business-class solutions that include KVM switches, LCD rack consoles, racks and enclosures, in addition to a broad USB and cable product mix. Belkin has developed industry-leading innovations, prized by channel partners and end users alike for their dependability, customer service, and comprehensive warranties.

Belkin's U.S. presence includes corporate headquarters in Playa Vista, CA and a distribution center in Indianapolis, IN. With major facilities in the United Kingdom and the Netherlands, our reach extends throughout Europe, Latin America, and Asia Pacific, with offices in Australia, New Zealand, Korea, and Hong Kong.

Belkin International, Inc. Corporate Offices 12045 E. Waterfront Drive Playa Vista CA 90094 USA (310) 751-5110 (310) 898-1111 fax  www.belkin.com